Category:Strategic management

Strategic management is defined as process of decision-making, which is supported by the functions of planning, organization , motivation and control. Its purpose is to deal with the key issues of business survival and development, with particular emphasis on environmental impacts and their influence on production potential .

Strategic management includes three mutually interdependent processes, namely: strategic analysis , strategy formulation and implementation of strategy.

Strategic analysis includes the analysis of goals, external opportunities and threats and internal strengths and weaknesses of the company. In the phase of formulating the strategy for each Strategic Business Unit is formulated. Also functional strategies and variants of the company's strategy are prepared.

Implementation of strategy is the integration of strategic programs, improvement of the organization, providing strategic control and management.